Showing Tag: "advertising" (Show all posts)

Yahoo launching front page open to others' content

Posted by Oyya-Info on Tuesday, July 21, 2009, In : TechNews

A significant redesign is finally coming to the Yahoo.com home page, one of the most well-traveled destinations on the Internet, and the company's search page will follow suit starting next month.

Yahoo plans to let people in the United States start selecting a new, more personalized version of the home page beginning Tuesday afternoon. The revamp lets people select basic applications to use not just Yahoo sites, but also others' such as eBay, Facebook, and Twitter, said Tapan Bhat, Yahoo's ...

Google Chrome ads coming to TV

Posted by Oyya-Info on Monday, June 15, 2009, In : Google

Google plans to make its first foray into the old-fashioned world of television advertising with spots promoting its Chrome browser this weekend.

Google Japan had already released a 30-second video promoting Chrome on YouTube, but the company will distribute that video through the Google TV Ads network this weekend as an experiment to see if it can drum up interest in Chrome, its new browser. Google said it's using the research it has done on measuring the relevance of television ads in o...

Google tech tweak reveals plan for faster search

Posted by Oyya-Info on Monday, June 15, 2009, In : Google

It was the kind of detail that only experts in Web traffic analysis could love, but a technical change Google is making turns out to reveal something a lot more people care about: faster search results.

Specifically, Google is trying out a new way to present search results that uses the JavaScript programming language and the related Ajax interface technology, not just regular HTML, to display the information, Google spokesman Eitan Bencuya said.

The reason: with the Ajax-enhanced search res...

Yahoo shares up on news of Microsoft ad deal talks

Posted by Oyya-Info on Monday, June 15, 2009, In : TechNews

Yahoo shares rose in intraday trading Monday on reports that the company is in preliminary talks for an advertising partnership with Microsoft.

Yahoo's stock was up as much as 7.6 percent to $14.49 in early morning trading, a level it hasn't seen since early October. Yahoo's gains also went against the tide of the broader markets, which were down in morning trading.

The bump in Yahoo's share price follows reports on Friday that the Internet search pioneer has had discussions with Micro...